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Professor Norma Harrison, MGSM and Mary Verschuer, Managing Director of Schenck Process, 16 August 2012


Norma and Mary addressed a Young Business Forum reception with 50 young professionals where they discussed “Sustainable or Profitable?” Can Businesses Balance These Seemingly Opposing Demands? This event was proudly hosted by Macquarie Graduate School of Management.

Businesses remain under significant pressure as the global economy continues to pass through this period of uncertainty. Business leaders are also under increasing pressure to find profits and maintain healthy margins in a challenging climate.

Yet there is an increasing awareness that we must implement sustainable and environmentally sensitive business practices to ensure that we don’t inflict irreversible damage to the world in which we live.

Consumers are also demanding that goods and services are delivered in a sustainable manner, but are not willing to pay more for the sustainability they crave.

Professor Norma Harrison talked on this debatable topic.

Mary Verschuer is Managing Director of Schenck Process. Schenck Process is a global leader in process technologies for weighing, feeding, screening and automation. Mary has also held senior roles at Huhtamaki, one of the world’s leading packaging companies, and Signum Specialties, a local thermoforming company.

Mary provided a pragmatic perspective on how sustainability fits into today’s business world, exploring the reality versus the rhetoric of multinationals with a highly visible sustainability platform, and the less promoted but more visible sustainability evidenced in SMEs.

Mary completed her MBA at MGSM and is currently undertaking her PhD (also at MGSM), focusing on Sustainability within SMEs.

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